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Waterman´s Old Ads Photo Thread


Lazard 20

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Lewis Edson Waterman, as a child he came with his mother and younger brother and settled in Kankakee and it was in the little old wagon shop, conducted by his brother Elisha S. Waterman, where the first model of Waterman's Ideal Fountain Pen was turned out in wood.

 

With ads we will try to illustrate the history of this early beginning in the little wagon-making shop in Kankakee, and the equally insignificant work-bench at the back of a cigar store on Fulton Street, NY, where pen were made by hand –and the total output then was 200 in a year- to 5,000,000 Waterman´s Ideal sold during 1919.

Edited by RamonCampos
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Golly, that ad is gloriously illustrated! :wub: art nouveau is the best thing that ever happened to advertising.

Edited by bass1193
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Would be nice if the source and publication date were included with the images.

San Francisco International Pen Show - The next “Funnest Pen Show” is on schedule for August 23-24-25, 2024.  Watch the show website for registration details. 
 

My PM box is usually full. Just email me: my last name at the google mail address.

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Would be nice if the source and publication date were included with the images.

 

"Werever the vacation..." June 26, 1919 Life Magazine in b&w. July 07, 1919 New York Tribune in color.

Edited by RamonCampos
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