Aurora Video - I Had A Dream La Scrittura Dell'alba

[gmax]

A video has been posted on the Aurora Pens channel that makes for interesting viewing

 

https://www.youtube.com/watch?v=bKsuKi8Z1KY

 

I was surprised to hear that Europe comprises just 20% of Aurora's market, with the rest of their output going to the East and to America.

 

Posting the link here as well, in case of gremlins.

 

www.youtube.com/watch?v=bKsuKi8Z1KY

[ErrantSmudge]

Thank you for posting this - this is a great video. I always wondered what the Aurora HQ looked like.

Edited March 25, 2017 by ErrantSmudge

[max dog]

Thanks for sharing. This is a great video that captures the essence of what fountain pens are today to most people.

I like Aurora's philosophy of keeping all aspects of production in-house and in Turin where the company originated.

It is interesting how they recognize every country or region is a unique market.

[oregano]

Thanks for posting, that was a lot of fun to watch!

[Omaslover]

Fantastic video, thank you for sharing!

[dms525]

Thanks for sharing that great video. It makes me want to visit the factory and museum.

 

David

[whichwatch]

That was terrific. I'd sure like to visit their facility - especially the manufacturing.