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  1. lazard

    Blue Diamond´s Autopsy.

    Some time ago I gathered all that was within reach of my hand to observe possible changes aesthetic and formals on Vacumatics rings laminate suffered as a result of the order received by the Federal Trade Commission, I think that as a result of this order as well in all cases the changes occurred chronologically coincident. As well is true that different authors is partially interested in the subject I think that in this topic, we get it comprehensively. In any case we will have much of the information gathered in one single corpus. On different days, as I can go making presentable and summarizing my info, I am going to upload here documents and photographs; from the rules of the FTC, a subsequent appeal of Parker and highly intelligent and very wise final decision of the FTC's in December 17, 1946, as curiosities to finally go to the analysis of changes in aspect suffered as a result of the necessary adaptation which meant of this order and the Lifetime Guarantee. We'll see how near of this dates Parker distinguished clip and band and we wonder aloud whether, regardless of the final change suffered, Parker tried some other form of change in band appearance. Let us start at the beginning. ANNUAL REPORT OF THE FEDERAL TRADE COMMISSION FOR THE FISCAL YEAR ENDED JUNE 30 1945 Fountain pen manufacturers.--W. A Sheaffer Pen Co., Fort Madison, Iowa (4337); The Parker Pen Co., Janesville, Wis. (4338); Eversharp, Inc., Chicago (4590), and L.E. Waterman Co., New York (4617), were ordered to cease making unqualified representations that their fountain pens are unconditionally guaranteed for the life of the user or for any other designated period, when a service charge, usually 35 cents, is made for repairs or adjustments. The respondents were ordered to discontinue using such terms as “Lifetime,” “Guaranteed for Life,” “Life Contract Guarantee,” “Guaranteed Forever,” or “Guaranteed for a Century” to describe or refer to their pens, and representing that the pens are unconditionally guaranteed for any designated period of time, unless the respondents, without expense to the user, make repairs or replacement of parts which may be necessitated during the designated period by any cause other than willful damage or abuse. The orders did not prohibit the respondents from representing truthfully that the service on their pens (as distinguished from the pens themselves) is guaranteed for life or other designated period, even though a charge is imposed in connection With such servicing, providing the terms of the guarantee, including the amount of the charge, are clearly and conspicuously disclosed in immediate conjunction with such representations.





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